What sets us apart at MKL CX?
We run ‘White Pumpkin’ events. ‘White’ because they are all about a blank canvas to see (or design) nothing but the full experiences that your employee and customers are receiving. ‘Pumpkin’, because of the transformative nature of the events (think Cinderella here!). We are always able to find an element that will simplify, add consistency or delight to the experience. Often several.
At the event, we simulate the customer journey as closely as possible to real life, with your teams. This is perfect for experiencing a current set of customer interactions, or designing/redesigning a customer proposition.
We use simple props, record and map the experience as we go. We encourage leaders to step into employee or customer shoes in every interaction and feel every emotion – this is really where the magic happens! Then we run through what we’ve all learned and how to simplify, delight and add consistency. Stepping into the customer’s shoes in this way can be a real catalyst for your CX initiatives and sponsorship. It works just as well at exec level as it does at customer facing level.SET YOURSELF APART